The degree to which colors (hues) are associated with mood-tones.
Year: 1954
Type: article
Source: Journal of Applied Psychology
DOI: 10.1037/h0062181
Author: Lois B. Wexner
Institution: Purdue University West Lafayette
Language: English
Topic: Color perception and design
Subfield: Social Psychology
Field: Psychology
Domain: Social Sciences
Open Access status: closed
OpenAlex ID: W1996483309