Assessing customer orientation in the context of buyer/supplier relationships using judgmental modelling
Year: 2002
Type: article
Source: Industrial Marketing Management
Authors: Rui Vinhas Da Silva, Gary Davies, Pete Naudé
Institutions: University of Manchester, University of Bath
Language: English
Subfield: Management Information Systems
Domain: Social Sciences
Open Access status: closed
OpenAlex ID: W1997745340