Work

Research and Education: Marketing in the Future

Year: 1998

Type: article

Source: Australasian Marketing Journal (AMJ)

DOI: 10.1016/s1441-3582(98)70236-8

Author: Geoffrey Kiel

Institution: The University of Queensland

Language: English

Topic: Management and Marketing Education

Subfield: Management of Technology and Innovation

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W1997767749

FWCI: 0.942

Cites: 29

Cited by: 6

Related to: 9