Work

Gender as a moderator of reciprocal consumer behavior

Year: 2009

Type: article

Study design: Observational Study

Source: Journal of Consumer Marketing

DOI: 10.1108/07363760910954136

Authors: Natalia Kolyesnikova, Tim H. Dodd, James B. Wilcox

Institution: Texas Tech University

Language: English

Topic: Customer Service Quality and Loyalty

Subfield: Organizational Behavior and Human Resource Management

Field: Business, Management and Accounting

Domain: Social Sciences

SDG: Gender equality

Open Access status: closed

OpenAlex ID: W1998688095

FWCI: 4.137

Cites: 65

Cited by: 113

Related to: 10