Work

The application of marketing to British politics

Year: 1990

Type: article

Source: Journal of Marketing Management

DOI: 10.1080/0267257x.1990.9964106

Authors: Gareth Smith, John Saunders

Institution: Loughborough University

Language: English

Topic: Electoral Systems and Political Participation

Subfield: Political Science and International Relations

Field: Social Sciences

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2000495142

FWCI:

Cites: 19

Cited by: 95

Related to: 10