The Effects of Decoys on Preference Shifts: The Role of Attractiveness and Providing Justification
Year: 2005
Type: article
Source: Journal of Consumer Psychology
Authors: Jongwon Park, JungKeun Kim
Institutions: Korea University, University of Minnesota
Language: English
Subfield: General Decision Sciences
Field: Decision Sciences
Domain: Social Sciences
Open Access status: closed
OpenAlex ID: W2000985808