Work

BSE and marketing communication myopia: Daisy and the death of the sacred cow

Year: 1997

Type: article

Source: Risk Decision and Policy

DOI: 10.1080/135753097348573

Authors: Phil Harris, Nicholas O'Shaughnessy

Language: English

Topic: Public Relations and Crisis Communication

Subfield: Communication

Field: Social Sciences

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2001009936

FWCI: 6.671

Cites: 9

Cited by: 16

Related to: 10