Work

What we know about consumers’ color choices

Year: 1999

Type: article

Source: Journal of Marketing Practice Applied Marketing Science

DOI: 10.1108/eum0000000004565

Authors: Randi Priluck Grossman, Joseph Z. Wisenblit

Institution: Seton Hall University

Language: English

Topic: Color perception and design

Subfield: Social Psychology

Field: Psychology

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2002149948

FWCI: 1.205

Cites: 29

Cited by: 283

Related to: 10