Work

Strategically employing natural channels in an era of global marketing

Year: 1995

Type: article

Source: Journal of Marketing Practice Applied Marketing Science

DOI: 10.1108/eum0000000003892

Authors: David A. Griffith, John K. Ryans

Institution: Kent State University

Language: English

Topic: Supply Chain and Inventory Management

Subfield: Management Information Systems

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2004342926

FWCI: 0.882

Cites: 58

Cited by: 25

Related to: 10