Simulation Experiments in Choice Simplification: The Effects of Task and Context on Forecasting Performance
Year: 1998
Type: article
Source: Journal of Marketing Research
Authors: Rick L. Andrews, Ajay K. Manrai
Institution: University of Delaware
Language: English
Subfield: General Decision Sciences
Field: Decision Sciences
Domain: Social Sciences
Open Access status: closed
OpenAlex ID: W2004796003
