Work

An innovation diffusion of successive generations by system dynamics — An empirical study of Nike Golf Company

Year: 2012

Type: article

Source: Technological Forecasting and Social Change

DOI: 10.1016/j.techfore.2012.08.002

Authors: Victor B. Kreng, Bang Jyun Wang

Institution: National Cheng Kung University

Language: English

Topic: Innovation Diffusion and Forecasting

Subfield: Management Science and Operations Research

Field: Decision Sciences

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2006328110

FWCI: 2.97

Cites: 31

Cited by: 37

Related to: 10