Work

A comparison of relationship marketing and Guanxi: its implications for the hospitality industry

Year: 2005

Type: article

Source: International Journal of Contemporary Hospitality Management

DOI: 10.1108/09596110510620681

Authors: Morgan W. Geddie, Agnes L. DeFranco, Mary F. Geddie

Institution: University of Houston

Language: English

Topic: Customer Service Quality and Loyalty

Subfield: Organizational Behavior and Human Resource Management

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2007164085

FWCI: 3.335

Cites: 68

Cited by: 74

Related to: 10