Work

Using Personal Values to Define Segments in an International Tourism Market

Year: 1991

Type: article

Study design: Observational Study

Source: International Marketing Review

DOI: 10.1108/02651339110003952

Author: Thomas E. Muller

Language: English

Topic: Diverse Aspects of Tourism Research

Subfield: Sociology and Political Science

Field: Social Sciences

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2008328482

FWCI: 9.551

Cites: 14

Cited by: 167

Related to: 10