Work

The failure of business format franchising in British forecourt retailing: a case study of the rebranding of Shell Retail’s forecourts

Year: 2002

Type: article

Source: International Journal of Retail & Distribution Management

DOI: 10.1108/09590550210426417

Author: Emily Boyle

Institution: University of Ulster

Language: English

Topic: Franchising Strategies and Performance

Subfield: Strategy and Management

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2008687467

FWCI: 1.351

Cites: 25

Cited by: 35

Related to: 10