Work

Public Segmentation and Government–Public Relationship Building: A Cluster Analysis of Publics in the United States and 19 European Countries

Year: 2012

Type: article

Source: Journal of Public Relations Research

DOI: 10.1080/1062726x.2012.626135

Authors: Hyehyun Hong, Hyojung Park, Youngah Lee, Jongmin Park

Institutions: Chung-Ang University, San Diego State University, Indiana Wesleyan University, Kyung Hee University

Language: English

Topic: Public Relations and Crisis Communication

Subfield: Communication

Field: Social Sciences

Domain: Social Sciences

SDG: Peace, justice, and strong institutions

Open Access status: closed

OpenAlex ID: W2009604946

FWCI: 14.42

Cites: 75

Cited by: 61

Related to: 10