Work

Marketing Means and Ends for a Sustainable Society: A Welfare Agenda for Transformative Change

Year: 2010

Type: article

Source: Journal of Macromarketing

DOI: 10.1177/0276146710361931

Author: Richard J. Varey

Institution: University of Waikato

Language: English

Topic: Corporate Social Responsibility and Sustainability

Subfield: Organizational Behavior and Human Resource Management

Field: Business, Management and Accounting

Domain: Social Sciences

SDG: Responsible consumption and production

Open Access status: closed

OpenAlex ID: W2010475188

FWCI: 24.57

Cites: 112

Cited by: 254

Related to: 10