An effectiveness evaluation model for the web-based marketing of the airline industry
Year: 2011
Type: article
Source: Expert Systems with Applications
Authors: Wen-Hsien Tsai, Wen-Chin Chou, Jun-Der Leu
Institutions: National Central University, Yu Da University
Language: English
Field: Decision Sciences
Domain: Social Sciences
Open Access status: closed
OpenAlex ID: W2013090942