Work

The role of interpersonal communication in developing small-medium size enterprise (SME) client loyalty toward an audit firm

Year: 2014

Type: article

Study design: Observational Study

Source: International Small Business Journal Researching Entrepreneurship

DOI: 10.1177/0266242614524259

Authors: Naruanard Sarapaivanich, Paul G Patterson

Institutions: Chiang Mai University, UNSW Sydney

Language: English

Topic: Customer Service Quality and Loyalty

Subfield: Organizational Behavior and Human Resource Management

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2013199559

FWCI: 5.132

Cites: 55

Cited by: 31

Related to: 10