Involuntary Attention and Physiological Arousal Evoked by Structural Features and Emotional Content in TV Commercials
Year: 1990
Type: article
Source: Communication Research
Author: ANNIE LANG
Language: English
Topic: Media Influence and Health
Subfield: Literature and Literary Theory
Field: Arts and Humanities
Domain: Social Sciences
Open Access status: closed
OpenAlex ID: W2013486063