Work

Your loyalty program is betraying you.

Year: 2006

Type: article

Source: PubMed

Authors: Joseph C Nunes, Xavier Drèze

Institution: University of Southern California

Language: English

Topic: Customer Service Quality and Loyalty

Subfield: Organizational Behavior and Human Resource Management

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W201386957

FWCI: 17.78

Cites:

Cited by: 198

Related to: 10