Work

Making mass customization happen: Strategies for the new competitive realities

Year: 1993

Type: article

Source: Strategy and Leadership

DOI: 10.1108/eb054435

Author: B. Joseph Pine

Institution: IBM (United States)

Language: English

Topic: Product Development and Customization

Subfield: Management of Technology and Innovation

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2014219922

FWCI:

Cites:

Cited by: 92

Related to: 10