Work

Consumer Switching Costs: A Typology, Antecedents, and Consequences

Year: 2003

Type: article

Study design: Observational Study

Source: Journal of the Academy of Marketing Science

DOI: 10.1177/0092070302250897

Authors: Thomas A. Burnham, Judy K. Frels, Vijay Mahajan

Institutions: Santa Clara University, University of Maryland, College Park, The University of Texas at Austin

Language: English

Topic: Customer Service Quality and Loyalty

Subfield: Organizational Behavior and Human Resource Management

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

Funders: University of Arkansas, University of Arkansas for Medical Sciences, University of Texas at Austin

OpenAlex ID: W2014818400

FWCI: 60.13

Cites: 55

Cited by: 1,858

Related to: 10