Work

Does consumers' personal reciprocity affect future purchase intentions?

Year: 2008

Type: article

Study design: Observational Study

Source: Journal of Marketing Management

DOI: 10.1362/026725708x306130

Authors: Wei-ping Wu, T. S. Chan, Heng Hwa Lau

Institutions: Hong Kong Baptist University, Lingnan University

Language: English

Topic: Customer Service Quality and Loyalty

Subfield: Organizational Behavior and Human Resource Management

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2015323713

FWCI: 3.261

Cites:

Cited by: 57

Related to: 10