Work

Professionals' Attitudes Concerning the Ethics of Comparative Advertising

Year: 1995

Type: article

Study design: Observational Study

Source: Journal of Professional Services Marketing

DOI: 10.1300/j090v12n01_09

Authors: Ronald Marks, Soo-Young Moon

Institution: University of Wisconsin–Oshkosh

Language: English

Topic: Ethics in Business and Education

Subfield: Information Systems and Management

Field: Decision Sciences

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2016131878

FWCI: 1.982

Cites: 14

Cited by: 5

Related to: 10