Work

Product competence exploitation and exploration strategies: The impact on new product performance through quality and innovativeness

Year: 2011

Type: article

Source: Industrial Marketing Management

DOI: 10.1016/j.indmarman.2010.12.017

Authors: Francisco-Jose Molina-Castillo, Daniel Jimenez-Jimenez, Jose-Luis Munuera-Aleman

Institution: Universidad de Murcia

Language: English

Topic: Innovation and Knowledge Management

Subfield: Strategy and Management

Field: Business, Management and Accounting

Domain: Social Sciences

SDG: Industry, innovation and infrastructure

Open Access status: closed

OpenAlex ID: W2016362211

FWCI: 27.47

Cites: 86

Cited by: 134

Related to: 10