Work

Occupational Stereotype: Up-down Spatial Embodiment of the Competence Content

Year: 2014

Type: article

Abstract: Previous studies have documented the centrality of the two basic dimensions of warmth and competence in stereotype. This study aims at further investigating the embodiment of the competence content, by testing whether occupational words with high/low competence can activate spatial image schema. A modified version of the spatial cuing paradigm was used in which participants first indicated whether an occupational word represented a mental or manual occupation (e.g., scientist or farmer), and then carried out an arrow direction judgment task (Experiment 1) or a letter identification task (Experiment 2). It was shown that the mere processing of occupations with high/low competence both primed upward/downward arrow judgments and oriented attention to the higher/lower area of visual space, respectively. The interpretation of the results indicated that the competence dimension of stereotype automatically refers to vertical space, suggesting the embodiment of the competence content.

Source: PSYCHOLOGIA

DOI: 10.2117/psysoc.2014.1

Authors: Aitao LU, Yanping YU, Meichao ZHANG, Lei CHANG, Bishan LIANG

Institutions: South China Normal University, Key Laboratory of Guangdong Province, Chinese University of Hong Kong

Language: English

Topic: Language, Metaphor, and Cognition

Subfield: Linguistics and Language

Field: Social Sciences

Domain: Social Sciences

Open Access status: diamond

Funders: National Science Foundation, National Natural Science Foundation of China

Awards: G6554290710, G8455474351