Work

Age cohort analysis in adoption of mobile data services: gen Xers versus baby boomers

Year: 2008

Type: article

Study design: Observational Study

Source: Journal of Consumer Marketing

DOI: 10.1108/07363760810890507

Authors: Kiseol Yang, Laura D. Jolly

Institutions: University of North Texas, University of Georgia

Language: English

Topic: Technology Adoption and User Behaviour

Subfield: Information Systems and Management

Field: Decision Sciences

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2017017092

FWCI: 13.54

Cites: 34

Cited by: 106

Related to: 10