Year: 2015
Type: conference-paper
Study design: Observational Study
Abstract: Sustainable entrepreneurship is a possible way to handle environmental degradation. The SMEs owner-managers’ cognitive process is an important factor of sustainable entrepreneurship engagement. Unfortunately, there are scant intention-based studies. As such, this study examined the factors that influenced the propensity to sustainable entrepreneurship. A total of 404 SMEs were surveyed. The results revealed that attitudinal and perceptual factors positively and significantly influenced such propensity while normative factor was not playing a significant role. Thus, developing sufficient sustainability capabilities, establishing a positive or favorable sustainability attitude and creating attractive sustainable entrepreneurial practices should be emphasized in promoting sustainable entrepreneurship.
Authors: Wei-Loon Koe, Roaimah Omar, Juan Rizal Sa’ari
Institution: Universiti Teknologi MARA
Language: English
Subfield: Management of Technology and Innovation
Domain: Social Sciences
Open Access status: diamond
Award: G3780994342
OpenAlex ID: W2017472527
