Work

Milieu as a pertinent unit of analysis in project marketing

Year: 1996

Type: article

Source: International Business Review

DOI: 10.1016/s0969-5931(96)00032-7

Authors: Bernard Cova, Florence Mazet, Robert Salle

Language: English

Topic: Construction Project Management and Performance

Subfield: Management Science and Operations Research

Field: Decision Sciences

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2017481699

FWCI: 0.67

Cites: 35

Cited by: 95

Related to: 10