Work

Order in Product Customization Decisions: Evidence from Field Experiments

Year: 2010

Type: article

Source: Journal of Political Economy

DOI: 10.1086/652463

Authors: Jonathan Levav, Mark Heitmann, Andreas Herrmann, Sheena S. Iyengar

Institutions: Columbia University, Christian-Albrechts-Universität zu Kiel, University of St.Gallen

Language: English

Topic: Decision-Making and Behavioral Economics

Subfield: General Decision Sciences

Field: Decision Sciences

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2018415434

FWCI: 8.268

Cites: 38

Cited by: 243

Related to: 10