Year: 2012
Type: conference-paper
Abstract: In a dynamic economic environment the companies have to focus themselves on the achievement of sustained success, which includes the satisfaction of all the interested parties’ requirements and expectations. I think that to achieve these objectives and to have a sustainable development, every organization must implement a complex management which combines the Total Quality Management and Strategic Management principles and, in this paper I am introducing the conceptual model.
Author: Amalia Venera Todorut
Institution: Constantin Brâncuși University of Targu Jiu
Language: English
Subfield: Strategy and Management
Domain: Social Sciences
Open Access status: diamond
OpenAlex ID: W2019701625