Work

Need for Cognition and Advertising: Understanding the Role of Personality Variables in Consumer Behavior

Year: 1992

Type: article

Source: Journal of Consumer Psychology

DOI: 10.1016/s1057-7408(08)80038-1

Authors: Curtis P. Haugtvedt, Richard E. Petty, John T. Cacioppo

Institution: The Ohio State University

Language: English

Topic: Social and Intergroup Psychology

Subfield: Sociology and Political Science

Field: Social Sciences

Domain: Social Sciences

Open Access status: closed

Funder: Ohio State University

OpenAlex ID: W2020604165

FWCI: 16.34

Cites: 37

Cited by: 627

Related to: 10