Work

Sorting the Mail: A Study of Categorization and Deliberative Processing

Year: 1995

Type: article

Source: Journal of Direct Marketing

DOI: 10.1002/dir.4000090107

Authors: Charles A. McMellon, Robert H. Ducoffe

Institutions: City College of New York, Baruch College, University of Southern California

Language: English

Topic: Decision-Making and Behavioral Economics

Subfield: General Decision Sciences

Field: Decision Sciences

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2022464397

FWCI:

Cites: 18

Cited by: 5

Related to: 10