How to become an employer of choice: transforming employer brand associations into employer first-choice brands
Year: 2014
Type: article
Source: Journal of Marketing Management
Author: Linn Viktoria Rampl
Institution: Zeppelin Universität gemeinnützige GmbH
Language: English
Topic: Employer Branding and e-HRM
Domain: Social Sciences
Open Access status: closed
OpenAlex ID: W2031820569