Work

Relationships in business‐to‐business marketing – how is their value assessed?

Year: 1999

Type: article

Source: Marketing Intelligence & Planning

DOI: 10.1108/02634509910260940

Author: Keith J. Blois

Institution: University of Oxford

Language: English

Topic: Customer Service Quality and Loyalty

Subfield: Organizational Behavior and Human Resource Management

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2032854409

FWCI: 4.008

Cites: 20

Cited by: 26

Related to: 10