Work

The Overconfidence Effect in Marketing Management Predictions

Year: 1992

Type: article

Source: Journal of Marketing Research

DOI: 10.1177/002224379202900304

Author: Jayashree Mahajan

Institution: University of Arizona

Language: English

Topic: Decision-Making and Behavioral Economics

Subfield: General Decision Sciences

Field: Decision Sciences

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2033318458

FWCI: 1.241

Cites: 39

Cited by: 137

Related to: 10