Work

When to Give Up Control of Outsourced New Product Development

Year: 2006

Type: article

Source: Journal of Marketing

DOI: 10.1509/jmkg.71.1.49

Author: Stephen J Carson

Institution: University of Utah

Language: English

Topic: Outsourcing and Supply Chain Management

Subfield: Management Information Systems

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2034043373

FWCI: 12.65

Cites: 107

Cited by: 166

Related to: 10