Work

Designing service guarantees – is full satisfaction the best you can guarantee?

Year: 2001

Type: article

Source: Journal of Services Marketing

DOI: 10.1108/eum0000000005507

Authors: Jochen Wirtz, Doreen Kum

Institution: National University of Singapore

Language: English

Topic: Customer Service Quality and Loyalty

Subfield: Organizational Behavior and Human Resource Management

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2036051455

FWCI: 4.621

Cites: 23

Cited by: 47

Related to: 10