Work

Fortune at the bottom of the innovation pyramid: The strategic logic of incremental innovations

Year: 2008

Type: article

Source: Business Horizons

DOI: 10.1016/j.bushor.2008.03.011

Author: Rajan Varadarajan

Institution: Texas A&M University

Language: English

Topic: Business Strategies and Innovation

Subfield: Strategy and Management

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2040455153

FWCI: 7.101

Cites: 19

Cited by: 74

Related to: 10