Work

The informative and persuasive functions of advertising: A moral appraisal ? A further comment

Year: 1987

Type: article

Source: Journal of Business Ethics

DOI: 10.1007/bf00382948

Author: Kam-Hon Lee

Institution: Chinese University of Hong Kong

Language: English

Topic: Ethics in Business and Education

Subfield: Organizational Behavior and Human Resource Management

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2040651260

FWCI: 0.849

Cites: 3

Cited by: 14

Related to: 10