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Applied Behavior Analysis and Social Marketing: An Integration for Environmental Preservation

Year: 1989

Type: article

Source: Journal of Social Issues

DOI: 10.1111/j.1540-4560.1989.tb01531.x

Author: E. Scott Geller

Institution: Virginia Tech

Language: English

Topic: Pro-Environmental Behavior and Attitudes

Subfield: Management, Monitoring, Policy and Law

Field: Environmental Science

Domain: Physical Sciences

Open Access status: closed

OpenAlex ID: W2041947112

FWCI: 54.08

Cites: 60

Cited by: 228

Related to: 9