Work

Countries and their products: A cognitive structure perspective

Year: 1993

Type: article

Source: Journal of the Academy of Marketing Science

DOI: 10.1007/bf02894524

Authors: Terence A. Shimp, Saeed Samiee, Thomas J. Madden

Institutions: University of South Carolina, University of Tulsa

Language: English

Topic: Consumer Behavior in Brand Consumption and Identification

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2043232145

FWCI: 10.01

Cites: 41

Cited by: 238

Related to: 10