Work

A longitudinal look at rural consumer adoption of online shopping

Year: 2007

Type: article

Study design: Observational Study

Source: Psychology and Marketing

DOI: 10.1002/mar.20165

Authors: Sharron J. Lennon, Minjeong Kim, Kim K. P. Johnson, Laura D. Jolly, Mary Lynn Damhorst, Cynthia R. Jasper

Institutions: University of Delaware, Oregon State University, University of Minnesota, University of Tennessee at Knoxville, Iowa State University, University of Wisconsin–Madison

Language: English

Topic: Technology Adoption and User Behaviour

Subfield: Information Systems and Management

Field: Decision Sciences

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2043471004

FWCI: 8.316

Cites: 57

Cited by: 67

Related to: 10