Work

Cooperative Advertising and Pricing in a Dynamic Stochastic Supply Chain: Feedback Stackelberg Strategies

Year: 2009

Type: article

Source: Production and Operations Management

DOI: 10.1111/j.1937-5956.2009.01006.x

Authors: Xiuli He, Ashutosh Prasad, Suresh P. Sethi

Institutions: University of North Carolina at Charlotte, The University of Texas at Dallas

Language: English

Topic: Supply Chain and Inventory Management

Subfield: Management Information Systems

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2044979772

FWCI: 20.68

Cites: 47

Cited by: 242

Related to: 10