Work

New Products: What Separates Winners from Losers?

Year: 1987

Type: article

Source: Journal of Product Innovation Management

DOI: 10.1111/1540-5885.430169

Authors: R. G. Cooper, E. J. Kleinschmidt

Language: English

Topic: Product Development and Customization

Subfield: Management of Technology and Innovation

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2045148212

FWCI: 33.85

Cites: 31

Cited by: 1,337

Related to: 10