Work

Promoting customer-retailer relationship building: influence of customer trustworthiness of customer loyalty programme marketing

Year: 2008

Type: article

Source: Journal of Customer Behaviour

DOI: 10.1362/147539208x369652

Authors: Sejin Ha, Leslie Stoel

Language: English

Topic: Customer Service Quality and Loyalty

Subfield: Organizational Behavior and Human Resource Management

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2047087784

FWCI: 1.305

Cites:

Cited by: 30

Related to: 10