Work

Charitable organizations' storytelling influence on donors' emotions and intentions

Year: 2009

Type: article

Source: Journal of Business Research

DOI: 10.1016/j.jbusres.2009.05.013

Authors: Altaf Merchant, John B. Ford, Adrian Sargeant

Institutions: University of Washington Tacoma, Old Dominion University, Indiana University

Language: English

Topic: Nonprofit Sector and Volunteering

Subfield: Sociology and Political Science

Field: Social Sciences

Domain: Social Sciences

Open Access status: green

OpenAlex ID: W2047826176

FWCI: 9.488

Cites: 47

Cited by: 231

Related to: 10