Understanding the Determinants of Consumers' Switching Intentions in a Standards War
Year: 2014
Type: article
Study design: Observational Study
Authors: Tung-Ching Lin, Shiu-Li Huang
Institutions: National Sun Yat-sen University, National Taipei University
Language: English
Subfield: Information Systems and Management
Field: Decision Sciences
Domain: Social Sciences
Open Access status: closed
OpenAlex ID: W2047925987