The moderating role of human values in planned behavior: the case of Chinese consumers' intention to buy organic food
Year: 2013
Type: article
Study design: Observational Study
Source: Journal of Consumer Marketing
Institutions: Sun Yat-sen University, Aarhus University
Language: English
Topic: Organic Food and Agriculture
Subfield: Plant Science
Domain: Life Sciences
Open Access status: closed
OpenAlex ID: W2048650060