Work

The Merging of Public Relations and Political Marketing

Year: 2002

Type: article

Source: Journal of Political Marketing

DOI: 10.1300/j199v01n02_01

Author: Bruce I. Newman

Language: English

Topic: Public Relations and Crisis Communication

Subfield: Communication

Field: Social Sciences

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2048966765

FWCI:

Cites: 15

Cited by: 8

Related to: 10